Possible Name of Broccoli's New Yaoi Imprint

According to a message from the Yaoi_in_English mailing list, Broccoli Books announced that the name of their new yaoi imprint is "a fruit. And apparently, it's something unheard of in Japan? but it's a commonplace fruit for Americans. Especially if you grew up in Southern California and went to a particular amusement park in Orange County that's not Disneyland." The name fruit? "Boysenberry" is the most likely candidate.

Source: Yaoi Suki